Superbowl, Puppies and Spending Time With Someone Truly Amazing
Jan29

Superbowl, Puppies and Spending Time With Someone Truly Amazing

By Kathy Zucker • Wednesday, January 29, 2014 It all began with a tweet. My inbox is crammed with expired coupons, news alerts and sale notices. But whenever an email pops up from Mediapost Engage:Moms, I make sure to read it no matter where I am. The name Holly Pavlika has floated across my screen a bunch of times, but this time the article title really jumped out at me – “The Professional Mommy Blogger.” Intrigued, I clicked through immediately. And here is what I found. Highly educated, tech savvy and excellent marketers. @HollyPavlika says mommy bloggers are #smallbiz owners. http://t.co/tE9jgxVIsi — Kathy Zucker (@kathyzucker) December 6, 2013 Holly responded within seconds. @kathyzucker You agree? And thanks for the share. — Holly Pavlika (@HollyPavlika) December 6, 2013 And from there we just started talking. And TALKING, adding in more people in a snowball effect. Snowballs call for skating parties, right? #Skatetastic ladies @hollypavlika PHOTO! @aidajingram @theharriedmom @betterwaymoms @chrysula @jenniferdaure #cbias pic.twitter.com/YC9DoKSBJs — Kathy Zucker (@kathyzucker) December 18, 2013 Everyone at the In Real Life (IRL) twitter chat was so engrossed with chatting, exchanging business cards and munching goodies that nobody wanted to leave, but we eventually made it down to the rink. .@HollyPavlika @JenniferDaure are gazelles on ice – got a brisk outdoor workout with them at @BryantParkNYC! #cbias pic.twitter.com/VSOx8MMG3C — Kathy Zucker (@kathyzucker) December 18, 2013 It was a simply amazing day, and I only fell once, meeting my personal goal. So when Holly invited me to go see puppies, of course I said yes! @kathyzucker Come into the city next week and go to the Puppy Bowl with me. — Holly Pavlika (@HollyPavlika) January 23, 2014   I managed to avoid bringing one home, although it was close. Got a big dose of slobbery love at @TimesSquareNYC #Puppybowl. Here thru Sat http://t.co/cFOprjIVxy #ShareMoLove pic.twitter.com/l7xua6eoWg — Kathy Zucker (@kathyzucker) January 28, 2014   Kids are like dogs, right? I am looking forward to my next adventure with Holly! Related – Career, Take Four. This Time, With Cookies Kathy Zucker, CEO of Metro Moms Network and Managing Editor of Metro Moms Magazine, mother of three young children and New York Life Keep Good Going Shorty Award winner and judge, writes about juggling career and family in an urban setting. She blogs at MomCondoLiving.com, tweets @KathyZucker, posts pics on Instagram, gets down to business at LinkedIn, cracks jokes on Facebook and gets outdoors on Youtube. Email is Kathy@MetroMoms.Net but the fastest way to get in touch is Twitter or...

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Finding Peace and Majestic Joy at NJPAC in Newark, NJ
Dec28

Finding Peace and Majestic Joy at NJPAC in Newark, NJ

By Kathy Zucker • Saturday, December 28, 2013 Photo Credit: The Tutu Project A few weeks ago, I was attending a business meeting in West Orange when one of the attendees unexpectedly collapsed. While the paramedics were working on him, I gazed through a giant picture window at the sun shining on a lake, and thought about how a man was dying in the middle of this incredibly beautiful setting. The expression, “in the midst of life we are in death,” was really brought home to me that day. The meeting broke up early (I know, big surprise) and I knew I couldn’t stay there. I felt an overwhelming revulsion to going home to my apartment in Hoboken and stepping back into the mess and chaos of my everyday life. I needed to go to a place of soaring, almost superhuman beauty. I needed to go to NJPAC. I frequently drive past the NJPAC exit on trips between Hoboken and the suburbs, and think, I should go back again. I visited the performing arts center once before as an attendee at a blogger luncheon, and had a really lovely meal followed by a tour of the facilities. I had no idea whether I needed a reservation or what the parking situation was like, but drawn like a magnet to a lodestone, I made my way by instinct to the Nico parking lot. It was like coming home. The lot was completely empty, so I left my car right by the restaurant entrance. And when I walked into Nico, all the tables were free. Granted it was right after opening time, but you would expect a bigger crowd since it is so close to Newark International Airport. And indeed, as I sat and ate a delicious meal facing the soaring red marble columns of the lobby, the restaurant filled up with a business crowd. The table next to me was occupied by a pair of European businessmen who had just come from a negotiation over a downtown Newark development and were making a pit stop for lunch before heading to the airport for a flight to their next business meeting in the midwest. I had the same server, Shawn, as the first time I ate at Nico, and he recognized me instantly. He updated me on menu changes since my last visit – the mouthwatering chocolate beignets have given way to seasonally appropriate apple ones – the flaky pastry melted on my tongue. Omg dessert at NICO @NJPAC! With @kdwald @betterwaymoms @DesireeNAllen @baristakids @MetroMomsNet http://t.co/iKezuaHzny #NJDMoms — Rita P. Cheng (@yippymomma) May 24, 2013 At the end of the meal,...

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Focus on What You Are Doing Right, NOT What Others Think You Are Doing Wrong
Dec27

Focus on What You Are Doing Right, NOT What Others Think You Are Doing Wrong

By Kathy Zucker • Thursday, December 26, 2013 My family thinks I am a failure. Yes, you read that correctly. To be precise, my family thinks I am a broke, uneducated loser who wasted her potential and education (yes, there is a paradox in that statement) by staying home with her kids. To be fair, my family has no idea what social media is. My parents and grandparents wanted the same for me that every Asian parent wants – top grades at top schools followed by a high-earning career in an established field. You know, the path my sister – the #1 ranked Asian woman at Google – followed. I think the thing that made my life choices so hard for them to accept was that I started out on the “right” footing. When I earned a coveted spot at  Hunter College High School and then was accepted at Columbia University, my family doubled down on the pressure to become a doctor. As I veered off the medical path, they actually setup an intervention spearheaded by my 90 year old grandmother, the family matriarch who knew exactly what all 37 of her descendents were doing at any given moment. Ah-Ma (Cantonese for father’s mother) asked me, “Why can’t you keep doing what you were doing? You were doing so well!” I responded, “Because I was miserable the entire time.” My family was somewhat reconciled to my career choices when I started working in marketing, although my dad kept telling me it wasn’t too late to do post-bac pre-med. But then I quit my job to stay home with my kids, and that’s when it all went downhill. Even though I work from home and earn money, they think I waste my time doing stuff for free. You know, holding networking meetings, blogging and social media. So does my family accept my chosen career path? Yes, they do. What did it take to get them to let go of their dreams for me and accept that mine are valid and even – gasp – have tremendous potential? Winning a Shorty Award. My family still doesn’t understand what social media is, except for Facebook (no, they don’t have accounts.) But they are trying to understand. And it helps that I can show them tangible results from my work – when my family went on the Today Show last year and again this year, every single one of my parents’ friends and relatives were tuned into NBC. And my mother has been shoving my Dove ad shot by Cosmopolitan Magazine at everyone she passes. Nobody recognizes me, but I think enlightening them...

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Time for a Change – From Hoboken to the Great Beyond
Dec24

Time for a Change – From Hoboken to the Great Beyond

By Kathy Zucker • Monday, December 23, 2013 28. That’s how old I was when I moved to Hoboken, NJ. A newlywed with a demanding job in Manhattan, a brand-new driver’s license and almost-new dark blue Honda Accord, I had just won the first of my two national championship titles in épée. For the next couple of years, my life looked pretty much the same as it did when I lived in Brooklyn Heights, a nonstop round of work, fencing practice, and cramming chores into the weekends. But the seeds were there for major change. Right after I moved to Hoboken, the entire Eastern seaboard went dark for over 24 hours when a series of power outages took out plants supplying New York, Detroit and Toronto. My husband and I were trapped in our offices in midtown and lower Manhattan, in lockdown because we were deemed essential personnel. I changed into my gym clothes and went across the street to check on my 95 year old grandmother in Gramercy Park. Even then, I was prepared for anything, with a fanny pack and a waterproof LED flashlight. My office ordered food from the corner Chinese restaurant, but in a foreshadowing of the future, the St. Vincent’s Hospital staff got there before we could pick it up and outbid us. Dinner that night was cookies and candy pooled on the cherry boardroom table. After a night spent on my office floor with my brother and two of his friends, I nagged the CEO into having an emergency vehicle drive me to the PATH train, which was the first mass transit up and running after the power outage began. I was frantic with worry about my dog, who by that time had not been walked for 24 hours and was trapped in a high rise rental by the Hoboken waterfront. Despite striking up frequent hallway conversations with neighbors, I never managed to attain the degree of friendship where we exchanged keys. My poor boy had held it in that entire time – when I ran up the 12 flights of stairs to reach him he whimpered with relief and then peed as I held him, wept, and apologized for not being there for him. I moved to Hoboken right after 9/11 because I felt inescapably trapped on an island surrounded by military armed with AK-47s and constant air patrols. All I could think about was escape, but even if I walked, where could I go except toward the Atlantic Ocean? At least on the western shore of the Hudson River, we could backpack our way deeper into the United States. After the...

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New Year’s Resolutions For Social Media – Dive In or Run Away Screaming?
Dec21

New Year’s Resolutions For Social Media – Dive In or Run Away Screaming?

By Kathy Zucker • Saturday, December 21, 2013 What do people truly think about social media? Some find it terrifying. IAC fires Justine Sacco for offensive Tweet. Calls her “the employee in question.” http://t.co/F2EiiFTMq8 pic.twitter.com/PJARJhFuQ1 — Jim Roberts (@nycjim) December 22, 2013 Others find it entertaining. It’s your funny #Twitter rant of the week! @Amazon @JoshuaGates #HamburgerEarmuffs http://t.co/vgZFYmfTuV via @Buzzfeed — EVERYWHERE (@beEverywhere) December 19, 2013 Many people use it to find out about breaking news. #BREAKINGNEWS: 4 arrested in deadly carjacking. More: http://t.co/2MA5epuddn — News12NJ (@News12NJ) December 21, 2013 I use social media to network. Twitter flattens the corporate structure – last week I connected with a startup founder and vice presidents at MasterCard and a media company. @dwatkinsa @greggweiss twitter =connection OVERDRIVE. Spent weekend chatting w/industry leaders while decorating Xmas tree. @HollyPavlika — Kathy Zucker (@kathyzucker) December 9, 2013 I also got flood insurance help from TD Bank. @kathyzucker Glad everything was resolved, Kathy. Keep in touch and have a great day. ^TT — TD Bank (@TDBank_US) December 18, 2013 Social media is not all fun and games. You need to approach it seriously, the same way you would if you were networking to find a job. Used properly, it can pay off in spades. How to use #socialmedia to land your dream job MT @mashable No Resume, No Cover Letter — @Instagram Scored the Job http://t.co/t6p8IP3an1 — Kathy Zucker (@kathyzucker) December 14, 2013 Related – Level the Gender Playing Field – READ Jab, Jab, Jab, Right Hook by Gary Vaynerchuk Kathy Zucker, CEO of Metro Moms Network, mother of three young children and New York Life Keep Good Going Shorty Award winner and judge, writes about juggling career and family in an urban setting. She blogs at MomCondoLiving.com, tweets @KathyZucker, posts pics on Instagram, gets down to business at LinkedIn, cracks jokes on Facebook and gets outdoors on Youtube. Email her at Kathy@MetroMoms.Net but the fastest way to get in touch is Twitter or...

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Getting Social from Hoboken to NYC – Gary Vaynerchuk Book Launch
Dec10

Getting Social from Hoboken to NYC – Gary Vaynerchuk Book Launch

By Kathy Zucker • Tuesday, December 10, 2013 As my kids grow older and more manageable, I am taking advantage of frequent trains and ferries from Hoboken into NYC to spread my wings and meet exciting new people. What better way to combine two of my obsessions – social media and parenting – than by taking the kids to meet the man with a million followers, Gary Vaynerchuk, at the debut of his latest book, Jab Jab Jab Right Hook? [View the story “Hoboken to NYC: Bringing the Kids to Meet Gary Vaynerchuk” on Storify] More – BOOK REVIEW: Crush It by Gary Vaynerchuk Kathy Zucker, CEO of Metro Moms Network, mother of three young children and New York Life Keep Good Going Shorty Award winner and judge, writes about juggling career and family in an urban setting. Read her MomCondoLiving blog, follow her on Twitter (@KathyZucker), watch her on Instagram, friend her on Facebook and get moving with...

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